Privacy Policy
Effective date: January 3, 2026
This Privacy Policy explains how BlurAway ("we," "us," "our") collects, uses, and shares personal information when you use our website, create an account, start a free trial, purchase a plan, or contact us. It also describes your rights and choices.
This document is provided for general informational purposes and is not legal advice.
1. Who we are
Privacy contact: hello@bluraway.co
Support contact: hello@bluraway.co
If you are located in the European Economic Area, the United Kingdom, or Switzerland, we act as the controller for personal information we process in connection with our website and customer accounts.
2. Personal information we collect
2.1 Information you provide
Account information:
- Full name
- Email address
- Password stored in hashed form
- Account settings and preferences
Purchase and billing information:
- Billing name and billing address as provided at checkout
- Plan selection, free trial start date, subscription status, and license entitlement
- Transaction identifiers and receipts
Support and communications:
- Messages you send us
- Any files or information you choose to include in support requests
2.2 Information collected automatically on the website
When you use our website, we may automatically collect:
- IP address
- Basic device and browser information
- Security and log data used to protect the site and prevent fraud
- Website activity related to essential functions such as login and checkout
2.3 Payment information
Payments are processed by third party payment processors such as Stripe and PayPal. We do not receive your full payment card number. Payment processors may collect and process payment details under their own privacy policies.
2.4 The macOS application and camera processing
The Software may request camera access so it can detect whether an authorized user is present. Processing is designed to occur on your device. By default, we do not intend to collect or receive camera imagery from your device. The Software may store settings and enrollment data locally on your device so the Software can function.
3. How we use personal information
We use personal information to:
- Provide and operate the Services, including account creation, authentication, and license management
- Process purchases, manage subscriptions, and provide receipts and transactional communications
- Provide customer support and respond to inquiries
- Protect the Services and users from fraud, abuse, and security incidents
- Comply with legal obligations and enforce our terms
- Improve the Services, including debugging and reliability
4. Legal bases for processing in the European Economic Area and United Kingdom
If you are in the European Economic Area or the United Kingdom, we process personal information based on:
- Contract necessity, to provide the Services you request
- Legitimate interests, such as securing and improving the Services and preventing fraud
- Consent, where required by law
- Legal obligation, where required to comply with applicable law
5. How we share personal information
We may share personal information with:
- Service providers that help us operate the Services, such as hosting, email delivery, customer support tools, and security services
- Payment processors such as Stripe and PayPal for payment processing
- Professional advisors such as lawyers and accountants as necessary
- Authorities or other parties when required by law or to protect rights, safety, and security
- A successor entity in connection with a merger, acquisition, or sale of assets
We do not sell personal information.
6. International transfers
We are based in the United States and may process information in the United States and other countries. Where required, we use appropriate safeguards for cross border transfers.
7. Data retention
We retain personal information as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary depending on the type of information and legal requirements.
8. Security
We use reasonable administrative, technical, and organizational measures designed to protect personal information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
9. Your rights and choices
Depending on your location, you may have rights to:
- Access, correct, or delete personal information
- Object to or restrict certain processing
- Receive a copy of personal information in a portable format
- Withdraw consent where processing is based on consent
- Lodge a complaint with a supervisory authority
To submit a request, contact hello@bluraway.co. We may need to verify your identity.
10. US state privacy notice
Depending on your state of residence, you may have rights to access, delete, or correct personal information, and to opt out of certain processing in some circumstances. We do not sell personal information.
To submit a request, contact hello@bluraway.co.
11. Children
The Services are not intended for children under 13, and we do not knowingly collect personal information from children.
12. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. We will post the updated policy on our website with a new effective date.
13. Contact
Email: hello@bluraway.co